So I’m sitting at my table in the hotel restaurant here in Singapore, wanting to put sugar in my coffee. There is a bowl on the table with paper tubes, looking very much as though they might have sugar in them. However, some of the tubes are blue and some are orange. I pick one of each up to see what the label says.
The blue one: “www.novotel.com.”
The orange one: “www.novotel.com.”
This is not terribly helpful. I attract the attention of a waiter, and as he approaches I hold up a blue packet in my right hand and an orange on in my right. “Excuse me — can you tell me what each of these are?”
“Certainly, sir. The blue packet is white sugar, and the orange packet is brown sugar…Why, no, sir, I don’t understand — it makes perfect sense to me.”
(I made that last part up.)